I know what it's like to love your business but feel buried by it. The emails, the backend, the never ending to-do list — wearing every hat and still feeling like things are falling through the cracks.
When the opportunity came to support a photographer who had grown into education and coaching, I said yes. And somewhere in the middle of helping her business run, I found what I was actually meant to do.
I started By Ritter because I genuinely love being the person behind the scenes — the one who keeps things organized, catches what falls through the cracks, and helps a business actually run the way it should. Working alongside coaches and course creators feels like home. I'm passionate about people's growth — personally and professionally — and there's nothing better than championing someone who is out there doing the same for others in a big way.
Welcome, I'm Rachel
Through business operations management, I handle the backend that eats up your time — emails, student support, workflow management, client communication, project coordination. The stuff that has to get done but keeps you from actually growing.
The result? You show up fully for your students and clients while your business runs seamlessly behind the scenes. No more choosing between doing the work you love and keeping everything from falling apart. You get both.
I bring intention, strategy, and 4+ years of business experience to every client. Because you don't need another person checking boxes — you deserve someone who can step into your mission, care about it like their own, and help you build something that actually lasts.
A deeply intentional approach to championing you in your business goals
& operational support designed with intention—so you can focus on impact while everything else falls into place
A BUSINESS THAT RUNS SEAMLESSLY & A MISSION THAT MOVES FORWARD
you deserve
